In a significant development for the Middle Eastern foodtech industry, UAE-based startup MealPlanet has successfully raised $6 million in seed funding. This investment marks a pivotal moment for the company, which aims to transform the meal planning and delivery landscape in the region.

Funding Details and Investors

The seed round was spearheaded by a consortium of prominent regional venture capital firms, including Middle East Venture Partners (MEVP), AlTouq Group, Sanabil 500, Faith Capital, and Alturki Ventures. Notable entrepreneurs Marc Lore and Samih Toukan also participated in the funding round, adding their expertise and support to MealPlanet's vision.

Company Background and Mission

Founded in early 2024 by serial entrepreneur Khalid Baareh, MealPlanet emerged as a response to the growing demand for convenient, healthy meal options in the UAE. The company's innovative platform consolidates various meal plan brands under a single umbrella, offering customers a seamless experience to discover, subscribe to, and manage their meal plans.

Current Partnerships and Expansion Plans

MealPlanet has already forged partnerships with over 100 brands, including well-known names such as Prep & Co, Basiligo, PrepHero, and The Lean Co. While currently operational in the UAE, the company has set its sights on regional expansion, with plans to enter the Saudi Arabian market in the first quarter of 2025. The newly acquired funds will be instrumental in driving MealPlanet's expansion plans and enhancing its proprietary technology stack.

MealPlanet's successful seed funding round represents a significant milestone for the UAE-based foodtech startup. With its innovative approach to meal planning and delivery, strong investor backing, and ambitious expansion plans, MealPlanet is well-positioned to capitalize on the growing demand for healthy, convenient meal options in the MENA region. As the company moves forward with its plans to enter new markets and enhance its technology, it stands poised to make a lasting impact on the regional foodtech landscape.